In the late nineteenth and early twentieth century, the industrializing of American society provided money and time for its population and fueled a growing consumer desire for inexpensive entertainment that appealed to a broad range of audiences. Chicago, Illinois, was a booming industrial city, but in the nineteenth century it lacked permanent museums or music halls in which to enjoy culture. The broad mix of native highbrow and immigrant working society demanded a new form of entertainment. With the opening of the World’s Columbian Exhibition just months away, Florenz Ziegfeld Sr. (father of the famous Broadway producer) opened the Trocadero theater in Chicago in 1893.